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Thursday 13 Sep 2018 10.12 AM

Apple unveils largest, most expensive iPhone

Apple, Tech, Iphone

New York : Technology giant Apple has unveiled new iPhones, including one that is its largest and the most expensive one, and the products will be available in India next month. In one of the company's signature launch events at its headquarters in Cupertino, California Wednesday, Apple CEO Tim Cook unveiled the iPhone Xs and iPhone Xs Max, the most advanced iPhones ever.

The 5.8-inch iPhone Xs and 6.5-inch iPhone Xs Max feature Super Retina displays, a faster and improved dual camera system, the first 7-nanometer chip in a smartphone among other features. The company said the new iPhones would start at USD 750, USD 1,000 and USD 1,100. Last year, the starting prices were USD 700, USD 800 and USD 1,000. iPhone Xs and iPhone Xs Max will be available for pre-order beginning Friday, September 14 and in stores beginning Friday, September 21.

"iPhone Xs is packed with next-generation technologies and is a huge step forward for the future of the smartphone," Apple's senior vice president of Worldwide Marketing Philip Schiller said. He said iPhone Xs is not one, but two new iPhone models, and iPhone Xs Max offers the biggest display ever in an iPhone with the biggest battery ever in an iPhone, delivering up to an hour and a half more battery life.

iPhone XR will be available in 64GB, 128GB and 256GB models in white, black, blue, yellow, coral and red starting at Rs 76,900 through Apple authorised resellers. Customers will be able to pre-order iPhone XR beginning October 19 with availability beginning October 26 in more than 50 countries and territories including Australia, Canada, China, France, Germany, India, New Zealand and US. PTI

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