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Tuesday 21 Mar 2017 02.33 PM

Honda Cars India launches All-New Sporty Lifestyle Vehicle ‘Honda WR-V' in Karnataka

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Bengaluru, March 20th, 2017: Honda Cars India Ltd. (HCIL), leading manufacturer of passenger cars in India, today introduced its much-anticipated new model, Honda “WR-V”. The WR-V is an all-new Sporty Lifestyle Vehicle based on Honda's globally successful Jazz platform. It features a Sporty and Sophisticated exterior design, high quality spacious interiors with advanced equipment, top of the class fuel efficiency, powerful performance and full range of safety features.

WR-V is the first model developed by Honda R&D India along with Honda R&D, Japan, to match the needs and aspirations of young Indian customers who are looking for status, comfort and have an active lifestyle. The R&D in India has specifically worked on design & engineering concept suitable for right-hand drive and India-exclusive powertrains.

Speaking at the launch, Mr. Jnaneswar Sen, Senior Vice President, Sales and Marketing, Honda Cars India Ltd. said, “The fast-evolving Indian market has shown strong demand for compact vehicles that are stylish, comfortable and have premium features. With the launch of the Honda WR-V, we would like to provide joy for recreational usage and comfortable driving for daily use in the city for customers in India. We are confident that WR-V will help us to fortify our premium image in all segments.”

“Bengaluru is one of the most rapidly growing markets for Honda Cars India Ltd. in the southern region. We are extremely thankful to our customers in Karnataka and in India at large, for their faith in the brand. We strongly believe that the Honda WR-V would very aptly compliment the busy lifestyle of the people in the city,” he added.

The WR-V has been developed under the concept of “Refresh for Urban India” which is built around 3 core concepts of Urban Active Lifestyle that is high seating stance & ground clearance, Smart Compact Exterior with Spacious Interior along with Versatility & Utility, Pleasurable high quality interior & class leading fuel efficiency.

EXTERIOR
The new WR-V has a striking road presence with bold looks. It has exclusive day-time-running LED DRL & position lamps and the front grill with solid wing face. All this accentuates its premium appeal with intense, sharp and stunning look. The large glass area offers excellent driver visiblity and sense of space for all occupants.

INTERIOR
The interior design concept of the new WR-V is “Novelty Urban” that expresses fun, youthfulness, and progressive feeling. The new WR-V comes with 2 interior color themes – Urban Casual: Black and Bluish grey seat fabric and Urban Sophisticated: Black & Silver seat fabric. Based on Honda’s Man Maximum Machine Minimum concept, the WR-V offers luxurious space, which is more than even cars in higher categories.

POWERTRAIN
The WR-V adopts the best of Honda’s powertrains to achieve a perfect balance of performance and fuel economy.

SAFETY FEATURES
WR-V is equipped with a wide range of Honda’s active and passive safety technologies, which are offered as standard equipment across all variants.
· Advanced Compatibility Engineering (ACETM) Body Structure
· Dual SRS front airbags
· Anti-lock braking system (ABS) with Electronic Brake Distribution (EBD)
· Impact mitigating front head rest
· Pedestrian injury mitigation technology
· Intelligent Pedal (Brake Over Ride System)
· Multi-angle rear view camera with guidelines – Only in VX grade

GRADES & COLOURS
The Honda WR-V is offered in two grades S and VX in both Petrol and Diesel variants.
The Honda WR-V is available with a choice of 6 color options: Premium Amber Metallic (New), Modern Steel Metallic, White Orchid Pearl, Carnelian Red Pearl, Alabaster Silver Metallic and Golden Brown Metallic

SALES, SERVICE AND WARRANTY
Deliveries of the Honda WR-V will begin immediately from the HCIL dealer network of 336 facilities in 224 cities across the country. The Honda WR-V will offer complete peace of mind with 3 years / Unlimited Kilometers warranty as standard benefit to the customer. Additionally, customers can opt for Extended Warranty for additional two years / Unlimited kilometers for extra peace of mind.

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Tuesday 21 Mar 2017 02.33 PM
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